Daniel to lead actives portfolio for crop protection group
DENVER – April 19, 2019 – Wilbur-Ellis Company LLC, a recognized leader in the marketing and distribution of crop protection, seed and nutritional products, as well as precision agriculture technology, announced today the appointment of Casey Daniel as crop protection actives portfolio lead. Daniel was previously national sales manager for Willowood USA in Lubbock, Texas.
“Casey’s leadership, market knowledge and deep industry relationships will enable Wilbur-Ellis to strengthen our crop protection growth by developing a broad and focused strategy hand in hand with Tenkoz and our supplier partners,” said Wilbur-Ellis’ Crop Protection Director Stephen Henning.
In this role, Daniel will develop and lead Wilbur-Ellis’ comprehensive generic market and molecule strategy, aligning its internal crop protection goals with valued partners like Tenkoz and key suppliers. He will also manage all aspects of the Company’s generic portfolio and brand management within the crop protection group.
Daniel brings 25 years of diverse experience in the agriculture industry to Wilbur-Ellis, during which time he honed strong skills in developing customer and business relationships, as well as strategic leadership while working at key agriculture companies including United Agri Products, Inc., United Phosphorus Ltd, Netafirm Irrigation Inc. and, most recently, at Willowood USA.
“I am thrilled to be joining the team at Wilbur-Ellis,” said Daniel. “Throughout my career, I’ve respected their commitment to both the customer and core values. To be able to bring my experience to help continue that mission is an honor.”
To learn more about Wilbur-Ellis Company and its full portfolio of branded technologies, please visit ag.wilburellis.com.
About the Wilbur-Ellis Companies
Founded in 1921, the Wilbur-Ellis companies are leading international marketers and distributors of agricultural products, animal feed and specialty chemicals and ingredients. By developing strong relationships, making strategic market investments and capitalizing on new opportunities, the Wilbur-Ellis companies have continued to grow the business with sales now over $3 billion. www.wilburellis.com
Wilbur-Ellis Agribusiness generates more than $2 billion in sales revenue annually and has over 160 branch locations throughout the U.S.