Smita Shetty (Connell)

What does Customer Focus mean to you?
Customer centricity is all about keeping the customer in focus. For me it is all about listening & understanding the customers needs & wants from us. We can have excellent products, service or plan for the customer, but if that is not aligned to their needs then it is of no value. Constantly showing the value we bring in & “what’s in it” for the customer’s goals & vision is very important factor for me for being customer focused.

How could strengthening Customer Focus impact Wilbur-Ellis or your team?
Being Customer focus will help as below: a) Extend the customer lifecycle b) Make us preferred partners for all things that matter(innovation + Growth) c)Build a strong customer centric brand where we get referred as “Go to people”.