Dennis Devitt (Agribusiness)

What does customer Focus mean to me:

We are looking out for the customer’s business before my own, bottom line. We can do that by investing time with my customer and asking questions. I need to invest time learning their business to ask good questions. This allows me to understand their pain points regarding logistics, profitability, supply timings, labor issues, etc…

Once I know their pain points, I can now work to create a solution to lessen or even remove those pain points.

To sum it up, I put their business ahead of my own. That is the difference between being a trusted advisor and just being a salesperson. After being a Wilbur Ellis Customer for 30 years, the reason I chose to work with Wilbur was simple – my consultant was looking out for my business before his own. It is that simple! We are doing the same thing in the Yakima Valley and with this strategy, we are winning.